Following a fundraising campaign that launched toward the end of February, a check for $18,000 was given to Palisades Forestry Committee handed to organization representatives on Thursday morning, August 7, in the Alphabet Streets.
The fundraising effort was led by former Honorary Mayor of Pacific Palisades Jake Steinfeld and Anthony and Sue Marguleas of Amalfi Estates where copies of the Palisades flag were available for sale with Steinfeld’s mantra: “DON’T QUIT.” The Steinfeld and Marguleas families matched donations.
The flag was originally available in 2014, with a design by Sean Lim and Will Dintenfass—who met at Palisades Charter Elementary School—chosen out of more than 230 entries. Marguleas has since reprinted the flag in 2020 and 2023.
“It was really meant to show a sign of camaraderie, to show a sign of community, to show a sign of togetherness,” Steinfeld previously said of the flag. “There’s not a lot of places that you can say resemble a neighborhood and the Palisades is just that—it is a neighborhood, the greatest of all time.”
The donated funds will go toward Palisades Forestry Committee’s “reforestation and recovery efforts.” The check was presented in the Alphabet Streets near one of the young street trees the organization planted, which was singed in the Palisades fire, but survived.
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