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Council Battles Waldorf School over Traffic Plan

At right, a car waits to turn onto Sunset Boulevard from Los Liones Drive. The Westside Waldorf School (across the street and to the right) began classes there in January with the understanding that it would construct a long-sought traffic signal at the intersection.
At right, a car waits to turn onto Sunset Boulevard from Los Liones Drive. The Westside Waldorf School (across the street and to the right) began classes there in January with the understanding that it would construct a long-sought traffic signal at the intersection.
Photo by Rich Schmitt, Staff Photographer

During last week’s Community Council meeting, a chorus of members threatened to sponsor a motion at its next meeting that would urge the city of Los Angeles not to renew the Westside Waldorf School’s temporary certificate of occupancy, unless the school takes action to further fund a long-sought traffic signal at the intersection of Los Liones Drive and Sunset Boulevard. ‘You need to come up with a more concrete plan or you are going to get canned,’ Carl Mellinger warned Waldorf’s Development Director Jeffrey Graham during the meeting. ‘The vagueness of your stand is making people wonder if this is going to happen.’ For years, residents in Castellammare have complained about the dangerous intersection at Los Liones and Sunset (just north of Pacific Coast Highway), which forces them to make a treacherous left turn across Sunset as traffic speeds downhill and uphill. They say that safety has only been worsened by a recent confluence of forces: Twenty-six new condominiums on nearby Tramonto Drive recently came on the market; the Getty Villa, whose employees use a back entrance on Los Liones, re-opened last year; and the Waldorf School opened in January with 100 students and dozens of staff. Neighboring residents say these forces came together in a dangerous combination during Waldorf’s May Faire last month. Parents and their children parking on Los Liones dodged speeding cars while they crossed Sunset to the Waldorf. Local residents say they witnessed dozens of fatal near-misses that day that could have been avoided by a traffic signal. As a condition of its permanent occupancy, the school agreed to construct a signal, which Graham said was estimated to cost $200,000. The school, which has relocated from Santa Monica, set aside $50,000 and the Getty Villa Community Relations Committee pledged $150,000 toward the signal. But a more recent estimate projects that $350,000 will be required to build a signal. The first estimate skewed costs because it did not take into account the costs of building concrete sidewalks and grading, says L.A. Department of Transportation Engineer Eddie Guerrero. With a $150,000 shortfall, it is now unclear when the signal will be built. That uncertainty enraged Community Council members and neighbors at last week’s meeting, where they accused the school of breaking its promise. ‘If you make a commitment, you should live up to it,’ said Harry Sondheim. ‘I personally feel that there should be serious consequences if the Waldorf School does not comply with those obligations which they have agreed to,’ said Vice-Chair Richard Cohen. ‘I’m not trying to back away from commitment,’ replied Graham, who asked council members for compassion. ‘But I want to give you some history. When we committed to the light, the cost was $200,000.’ Graham explained that the school recently completed a $2-million renovation of the former Santa Ynez Inn and Transcendental Meditation site. ‘For this coming year, we are still trying to strengthen our financial base,’ he said. The school’s temporary certificate of occupancy lasts until December. Graham said he will meet with Councilman Bill Rosendahl in hopes of acquiring a permanent certitificate of occupancy, which he said is vital to the school’s financial wellbeing. But council members now threaten to sponsor a motion that would urge the department not to grant that certificate, effectively closing the school. According to its current permit, the school can enroll no more than 246 students. But council members said they will also consider imposing a stricter enrollment cap, limiting the school’s growth. The school expects to have 150 students this fall. Graham told the Palisadian-Post this week that if the school’s enrollment were capped ‘it would strike at the heart and viability of the school.’ He said he is speaking to philanthropists and discussing possible fundraisers between now and September to raise money for the signal. ‘The truth of the matter is that the light needs to go in,’ he explained. ‘I understand people’s impatience.’ The Getty Villa Community Relations Committee will meet on July 10. A member told the Post that increasing funding for the signal might be discussed. It is unknown whether the city would help fund the signal, if private funds do not meet the new costs. ——- To contact Staff Writer Max Taves, e-mail reporter@palipost.com or call ext. 28.

Kudos to Sam Lagana For Farberow Award

Sam Lagana received the Mort Farberow Businessperson Award at last Thursday's Chamber of Commerce installation dinner, as Mort's widow, Bobbie (second from left), and past winner Cheryel Kanan (left) and Roberta Donahue look on.
Sam Lagana received the Mort Farberow Businessperson Award at last Thursday’s Chamber of Commerce installation dinner, as Mort’s widow, Bobbie (second from left), and past winner Cheryel Kanan (left) and Roberta Donahue look on.
Photo by Rich Schmitt, Staff Photographer

(Editor’s note: Roberta Donohue, publisher of the Palisadian-Post since 1987, delivered the following remarks at last Thursday’s Chamber of Commerce installation dinner at the Riviera Country Club.) Hi, I’m Roberta Donohue’ Cheryel Kanan and I are both past Chamber presidents and we both proudly received the Mort Farberow Businessperson of the Year award. We are honored to have been asked to present this year’s award. The Chamber of Commerce is resolved to cherish Mort’s memory. He was a local business owner for over 25 years and also a Chamber president and avid Chamber supporter. To honor him following his death in 2001, the Chamber created a yearly award that recognizes three things that Mort held dear: community, Chamber and children. If anyone understands the value of giving back, it’s lifelong Palisadian Sam Lagana. Throughout his adult life, he has dedicated his time and energy to making the community in which he lives a better place for his kids and their kids after that. In recognition of his tireless work for numerous local organizations, Sam is this year’s recipient of the Mort Farberow Businessperson of the Year Award. Sam Lagana gives back to the community as a member of the board of managers for the Palisades-Malibu YMCA, where he offers advice and insight into how the facility on Via de la Paz can better serve Pacific Palisades, Malibu and Topanga. Sam grew up in the Palisades and now lives in the Marquez area, where he and his wife Eileen are raising their two daughters. He is an active member of both the John Wooden Award national steering committee and the American Legion’s Squadron 283 executive council. Sam can also be seen and heard announcing at the annual Fourth of July parade. Sam has volunteered his time with Chamber committee work since the mid-1990’s. Last year he co-chaired the Holiday Ho!Ho!Ho! committee, which is one of my favorite “give back” events of the year. Plus, it was Mort’s favorite as well. Mort and I both believed in the spirit of Santa and how it would transform little children into a special time of excitement and wonder. On cold nights when Santa arrived on Swarthmore, Mort would transform us cold elves into warm ones with his very special tasty hot cocoa. His wife Bobbie has kept this “Mort tradition” going, and every year we toast that special evening to our dear beloved Mort. Just like Mort, Sam Lagana loves children, and he has been active as a coach for girls’ basketball at the Recreation Center and YMCA for six years. Twice he has been elected to serve as Chief of the Indian Guides and Princess Nation, and he volunteers his time extending the message of “Positive Coaching” to AYSO and YMCA colleagues. Professionally, Sam has made sports advancement his life’s work, both in the Palisades and just up the road at Pepperdine University in Malibu, where he is the assistant vice chancellor. As head of the Waves Club, he oversees a group of alumni and donors that spearhead several projects on campus, including fundraising for an athletic village that would add a 26,000-sq.-ft. enhancement to Firestone Fieldhouse. Sam was quoted in the Palisadian-Post as saying, “I was a huge fan of Mort and Mort’s Deli. I saw him work as a mentor-leader by the way he just embraced people. He opened his place to encourage leadership. He was there to support you. He and Bobbie grew their business from a counter deli to a community landmark and fostered a sense of give-back that I took to heart. If you surround yourself with great people, great things happen.” Mort would be proud to know that his friend, Sam Lagana, is this year’s recipient of an award named in his honor. Congratulations, Sam!

Dolphins of a Different Color

Andy Megee and Kristabel Doebel-Hickok Earn Post Cups for Super Senior Seasons

Kristabel Doebel-Hickok and Andy Megee are off and running towards bright futures upon winning this year's Post Cup awards at Palisades High.
Kristabel Doebel-Hickok and Andy Megee are off and running towards bright futures upon winning this year’s Post Cup awards at Palisades High.
Photo by Rich Schmitt, Staff Photographer

Neither Andy Megee nor Kristabel Doebel-Hickok was all that surprised when they heard each other’s names announced as winners of the Post Cup Award last Friday night during Palisades High’s Senior Awards Program in Mercer Hall. After all, they’ve known each other since kindergarten when, as Megee recalled, “Kristabel was the fastest girl,” and, as Doebel-Hickok remembered, “Andy was always playing ball.” Twelve grades later, not much has changed. As outstanding senior athletes at Palisades High, they now have more in common than their 4.0 GPAs and a tireless commitment to their sports’and they have matching plaques to prove it. “When I heard Andy’s name I was really happy for him because I know what kind of person he is and what he means to his team,” Doebel-Hickok said. “He is so well respected on campus.” Megee fully expected Doebel-Hickok to win the girls’ award. “It’s no surprise at all,” he said. “There was no doubt in my mind Kristabel would get it. I would’ve picked her too.” A First-Team All-City shortstop, Megee has been the heart and soul of the Dolphins’ varsity baseball team over the past three seasons. Not only did he excel at the most demanding position on the diamond, he also became Palisades’ most potent hitter. “I’ve always played shortstop. It’s where I’m most comfortable,” said Megee, who lives in West L.A. and played in the West L.A. Pony League growing up. “I want the ball hit to me with the game on the line. I like being at the plate with two outs in the last inning.” It’s not that Megee lacks confidence in his teammates–he doesn’t. He simply thrives on pressure and, more often than not, he comes through. He led the team in hits and runs and was second in RBIs this season. He could even be counted on to pitch when the Dolphins were in a jam. Megee referred to last month’s 9-8 victory over Roosevelt in the quarterfinals of the City playoffs as the most memorable of his high school career. “That game meant so much to me because I wanted another crack at Chatsworth,” said Megee, whose older brother Jeff was a senior on Palisades’ 2003 team that won the City Invitational championship at Dodger Stadium. “Baseball has always been my love. It’s taught me that when you start something, you finish it.” Doebel-Hickok also understands there is value in finishing what she begins. Nerve damage in her right leg caused her to miss the track season this spring but she persevered because she loves to run and lives to compete. “Running teaches you to be dedicated,” said Doebel-Hickok, who lives in Marina del Rey. “You get out of it what you put into it. The harder I’ve worked, the better the results have been.” All-City in the two-mile and three times in the mile, Doebel-Hickok qualified for the state cross country meet as a junior and again as a senior. Her goal last fall was to finish in the top 10 and, sure enough, she finished ninth. “I like testing my limits to see how far I can go,” Doebel-Hickok said. “But I’ve also learned that as much as I want to push it there are times I have to take it easy too.” Like her fellow Post Cup winner, Doebel-Hickok attended Paul Revere Middle School for three years prior to entering PaliHi as a ninth-grader. She showed potential as a freshman, setting a City record in the mile. Her brother Monte was a senior on the baseball team when Megee made varsity as a sophomore. “Monte played left field,” Megee recalled without hesitation. “Chatsworth beat us in the quarterfinals but it was a close game. That’s one of the big reasons why I was so pumped to get a second chance at them this year.” Palisades lost to Chatsworth, 11-1, in the semifinals on May 30, but Megee was back on the field the following week and led the City to a 5-1 victory over the Southern Section in a CIF all-star game at Birmingham High in Lake Balboa. In individual sports such as track and cross country, Doebel-Hickok said actions speak louder than words. “I just try to lead by example. If one person runs a race in 17 minutes and another does it in 22 minutes, what really matters is that both of them gave their best effort.” Megee cited AP English as his favorite class at PaliHi while Doebel-Hickok picked AP Biology. Neither has decided on a major, but both are crystal clear about one thing: they want to be student-athletes in college. Megee believes he will get the best of both worlds at Yale’a challenging academic environment and an opportunity to play Division I baseball. His goal is to win a starting spot on the Bullodgs’ roster next spring. “I looked at the lineup they have coming back,” he said. “And think I have a realistic chance.” Doebel-Hickok, meanwhile, picked Vanderbilt over UCLA and Cal mainly because of her confidence in Commodores Coach Steven Keith, who offered her a full athletic scholarship. “When I went to visit the campus we clicked right away,” she said. “He has a lot of good recruits coming in so we should compete on a national level.” Both Cup winners have busy summers ahead. Megee’s off-season workout program consists of lifting weights three days a week and running three other days. He has even agreed to sacrifice some of his “down” time as a Sports Mania camp counselor. Doebel-Hickok is equally focused on staying fit. Her routine includes three days of weight training and running 45 miles a week. While anxious to begin the next chapter in their lives, Megee and Doebel-Hickok must engage in one last high school activity: tomorrow night’s graduation. “I loved Palisades High and I’m going to miss my friends,” Megee said. “But I’m also ready to take the next step.” Doebel-Hickok agreed: “I’m excited for both of us. We have big, bright futures to move on to.” Do they ever.

Baseball Coach Drops Appeal

Palisades High baseball coach Tom Seyler, who initially planned to contest the administration’s decision to fire him, resigned on Tuesday, hours before his appeal meeting was to begin on campus. He remains the school’s magnet coordinator. Seyler issued the following statement Tuesday morning: “I’ve been a dedicated baseball coach for the past nine years, I’m demanding and have high expectations. I’ve been told by various teachers, administrators and parents that I have the best behaved sports team on campus. My goals included developing a team, not individuals, teaching players to work hard, advance their baseball skills and get them into the best colleges across the nation. “We are blessed with great kids at Palisades High. I’ve enjoyed working with them and watching them win four straight Western League championships. I want to make it clear that I called every pitch during the Chatsworth game–not my players or assistant coaches. I take sole responsibility for what occurred. “It has been a tough three years in my personal life, losing both parents, and I want to thank all of the players, coaches, teachers and fans for your support.” Seyler was fired June 8, nine days after his pitchers hit seven batters in a playoff loss to Chatsworth.

Locals Row at Nationals

Anna Rasmussen was fifth in the Women's Double Sculls at the U.S. Rowing National Championships in Ohio. Photo by Tom Kessler
Anna Rasmussen was fifth in the Women’s Double Sculls at the U.S. Rowing National Championships in Ohio. Photo by Tom Kessler

Two Palisadians were among nine junior rowers from Marina del Rey-based California Yacht Club to compete at last weekend’s 2007 United States Rowing Youth National Championships, held at Harsha Lake in Batavia, Ohio. Sunset Mesa resident Leanne McNamee, a 16-year-old sophomore at Louisville High, teamed with 13-year-old Maureen O’Hanlon to place third out of 16 qualifying duos in the Women’s Lightweight Double Scull event, earning CYC a bronze medal in the U.S. Junior Rowing Grand Final. McNamee and O’Hanlon missed a silver medal by 0.05 seconds, finishing in 8:03.06. Palisades Highlands resident Anna Rasmussen, a 16-year-old junior at Marlborough High, partnered with Maureen’s sister, Katie O’Hanlon, to place fifth in the nation in the Women’s Double Sculls. Rasmussen also competed in the Quadruple Sculls.

City to Build Bulkhead on Via Bluffs

Construction Awaits Steel Supply

Haley Orr stands above a wooden bulkhead on Via de las Olas. The city could begin installing a new bulkhead there as soon as July, using federal funding that Orr helped acquire by petitioning Congressman Henry Waxman.
Haley Orr stands above a wooden bulkhead on Via de las Olas. The city could begin installing a new bulkhead there as soon as July, using federal funding that Orr helped acquire by petitioning Congressman Henry Waxman.
Photo by Rich Schmitt, Staff Photographer

Construction to prevent dangerous erosion along a 500-ft.-long section of the storm-damaged Via de las Olas bluffs could begin as soon as July. Largely funded by the Federal Emergency Management Authority or FEMA, the $3.5-million project could provide decades more stability to a bluff with a calamitous geological history. L.A. city construction crews await a supply of dozens of large steel pilings, which are necessary to build the new bulkhead. Public Works engineers say construction could start as soon as the steel is delivered. If construction begins in July, the Department estimates that the bulkhead could be completed by the end of December, before the traditional winter storm season. As reported in the Palisadian-Post, large storms in the winter of 2005 caused soil under Via de las Olas to become supersaturated. That meant a loss of structural support for the city street, which has buckled under strain. Torrential storms brought large-scale landslides in the 1950s and 1960s at Via de las Olas. And in 1956, acres of bluffs collapsed onto Pacific Coast Highway. Ever since then, the edge of the bluffs has inched closer to houses along Via. And the bluffs’ instability has been a fact of life for residents. In January, city sanitation engineers say that land movement there ruptured sewer pipes, releasing 65,850 gallons of raw sewage. Unlike the current wooden bulkhead which is built at the edge of the bluff and braces one small segment of the street, the new bulkhead will be buried underground. According to Public Works engineers, the only improvements that will be seen after construction will be a new curb and gutter, asphalt patching adjacent to the curb and gutter, and a new metal vehicular guardrail. The smaller bulkhead currently in place will not be changed by the construction project, according to construction plans. In 2005, FEMA awarded $2.6 million for the project after locals mounted a campaign through the area’s Congressman Henry Waxman. The state and city are sharing the remaining $1-million cost. As part of her seventh-grade class project to familiarize students with government several years ago, Haley Orr was among the first to lobby Waxman on behalf of her street. Orr said that the street seemed abandoned by the city, riddled with bumps and stress fractures. ‘I saw other streets being repaired, but this one kept falling away,’ Orr recalled last week. ‘It’s pretty scary that it’s gotten this far. But I guess anything is better than nothing. And nothing is what we’ve had for years.’ The new bulkhead will start directly across from 15251 Via de las Olas and end at 15205, across the street from about a half-dozen homes. Although the multi-million-dollar project will only span the length of about a half dozen homes on the street, bluffs residents say that the benefits will be widespread. ‘If our bluffs are stronger there, all the people who live on the bluff will feel that their homes are in a safer position,’ says Fran Diamond, who lives at the end of Swarthmore Avenue. ‘It’s better for us if the bluffs around us are not in danger of falling. The bluffs are not just a place for homes. They’re also a resource for the community. It’s a park where many people come to look at the sunset and the ocean.’ Last November, the board of Public Works received five bids from independent contractors for the multi-million dollar contract. But engineers there say that a delay in steel delivery necessitated assigning the project to the Bureau of Street Services (BSS). That news dimmed Clif Carlson’s hopes of the project finishing by its December target date. The 35-year Via de las Olas resident considers the bulkhead a godsend to end ‘land-creep.’ But he worries that if the city takes over the project, it will not enforce a strict construction deadline. ‘The BSS has constructed most of the bulkheads for the city’s Storm Damage Repair Program,’ Public Works Spokesperson Stephanie Interiano told the Post. ‘They are able to construct these bulkheads quickly, cost effectively and with a high standard of quality.’ ——- To contact Staff Writer Max Taves, e-mail reporter@palipost.com or call ext. 28.

Council Fears SM Plans For California Incline

During a meeting last week, Pacific Palisades Community Council members expressed outrage over the city of Santa Monica’s current yet un-finalized plans to rebuild the California Incline ahead of a public hearing this week. The Council unanimously approved a motion’the second since last June’that calls for a change to those plans that will mitigate expected effects of traffic on Palisades residents. And it also implores Los Angeles City Councilman Bill Rosendahl to make the Incline a ‘high priority of the city of Los Angeles in its dealings with the city of Santa Monica.’ At the council meeting, Santa Monica engineers presented some of the preliminary plans for the structurally unsound Incline. Some of those plans confirmed the fears of many council members, who say Santa Monica plans will ignore the effects Palisades residents. According to Santa Monica Engineer Mark Cuneo, there might be a five-month overlap in construction between the Incline project and a bluffs restructuring plan, requiring that one lane of PCH be closed to protect workers. Also, a traffic signal could be installed at 415 PCH before Incline construction begins. ‘If you look at this project,’ said Vice-Chair Richard Cohen, ‘the overwhelming costs are going to hit residents of L.A. And the clear benefits are going to the residents of Santa Monica. We ought to raise hell! We have to stay on our elected leaders.’ Among many other complaints, members want Santa Monica to complete improvement of the bluffs before it begins working on the Incline; they want the city to reconfigure the Ocean Avenue-Moomat Ahiko Way intersection to allow two right-turn lanes; and they fear that a traffic signal at 415 PCH during Incline construction will create more congestion. Members also want to require around-the-clock construction and provide a bonus for early completion. Santa Monica’s plans for Incline construction are not yet complete. In order to proceed with construction, the city is required to answer community concerns before the project can begin. See next week’s issue for full coverage of Santa Monica’s public hearing. ——- To contact Staff Writer Max Taves, e-mail reporter@palipost.com or call ext. 28.

Residents Fight Shell Mini-Mart & Car Wash

The owner of the Shell station at Sunset Boulevard and Via de la Paz hopes to replace the garage with a 24-hour mini-mart and drive-through car wash. Residents of the two condominium complexes immediately behind the station as well as other neighbors worry that the changes could bring increased traffic and noise.
The owner of the Shell station at Sunset Boulevard and Via de la Paz hopes to replace the garage with a 24-hour mini-mart and drive-through car wash. Residents of the two condominium complexes immediately behind the station as well as other neighbors worry that the changes could bring increased traffic and noise.
Photo by Max Taves

An application to replace the garage at the Shell gas station on Sunset Boulevard and Via de la Paz with a car wash and 24-hour mini-mart has incensed neighbors and many community groups that fear noise pollution and traffic safety hazards. ‘It’s already a busy intersection,’ said Tracey Price at the Palisades Community Council meeting last Thursday. ‘Children travel back and forth there. The bottom line is that this plan would lower the quality of life around-the-clock in the Palisades.’ Price, who lives a block and a half from the Shell station, collected more than 40 signatures from neighbors of the station, including residents of two adjacent condominium complexes. And she was among a handful of those opposed to the project who lobbied the council to block the proposed changes. Last November, the station’s owner, Jin Sung Kaw, applied for a Conditional Use Permit (CUP) through the Department of City Planning, which has authority to approve the project. Before Kaw gets approval for the project, he needs a Mitigated Negative Declaration (MND), which shows compliance with state environmental laws. If he receives the MND, that would obviate the need for an Environmental Impact Report (EIR). If approved, the 1,800-sq.-ft. main structure, which hosts a cashier’s office and a repair garage, would be replaced by a 756-sq.-ft. car wash and a 1,168-sq.-ft. food mart. Earlier this month, the boards of the Via de la Paz Homeowners Association and the Pacific Palisades Residents Association voted against changes. And the Community Council unanimously approved a motion last week that urges City Planning to require a ‘focused’ EIR. However, council members backed away from opposing the project, citing ‘fairness’ because the owner or a representative was not present. Kaw was not invited to last week’s meeting, but council members say he will be invited to the next meeting. The council’s letter expresses community concerns about both the environmental effects of the car wash and the mini-mart: ‘Even if the applicant built a sound wall at the ground level, it would not prevent noise from the car wash from being heard in the condominium units’ It would be difficult for a car wash to succeed in this community that did not use blowers to remove excess water from vehicles. It is the noise from these blowers that concerns neighboring residents. In the past, the noise from such blowers has proven unacceptable. ‘The provisions of the proposed MND do not also address the impacts that a 24-hour food mart will have on the adjacent residential areas, particularly the neighboring condominiums. There will be noise of car doors being slammed shut, of loud engines, and of loud conversations and yelling that are typical of 24-hour food marts.’ City Planning official Christopher Koontz told the Palisadian-Post that it is unlikely that the department would require an EIR for these proposed changes. ‘I have never seen an EIR done for a project this small,’ Koontz said. ‘Legally, when you do an EIR, it has to cover the whole universe of environmental impact. You would have to hire a biologist to study what impact this would have on endangered species. The point is, it becomes a very cumbersome process.’ But an MND doesn’t mean automatic acceptance, Koontz said. A public hearing will still be required to receive a Conditional Use Permit, and the department can require Shell’s owner to modify his plans to accommodate community concerns. Beyond the expected inconvenience of increased noise and traffic, many residents worry about losing their favorite mechanic, Eli Soufo. ‘I’m selfish,’ admitted Robert Bundy. ‘I don’t know where I’d go to fix my car. They’ve got very sophisticated mechanics there. My wife tells me that people who used to live here who now live in San Diego come here just so he can repair [their cars].’ Though opposition is widespread, it is not universal among Palisadians. Haldis Toppel, who lives in Marquez Knolls, agrees with detractors that the mini-mart might be a community nuisance, but she would appreciate another local car-wash alternative. ‘The car wash adds convenience, assuming that it’s a drive-through,’ said Toppel, a longtime community activist. ‘The cost is low and it’s fast. This may not be the solution for someone driving a $100,000 car. But for everyone else, it will help.’ ——- To contact Staff Writer Max Taves, e-mail reporter@palipost.com or call ext. 28.

Greenberg Excels at Windward

Haley Greenberg was the starting shortstop for Windward's varsity softball team this spring. Photo courtesy of Windward athletics
Haley Greenberg was the starting shortstop for Windward’s varsity softball team this spring. Photo courtesy of Windward athletics

Palisadian Haley Greenberg was named female athlete of the year at Windward last week during the Santa Monica school’s annual sports banquet. Greenberg, a junior who lives near Palisades High, was a key starter on three varsity teams. As co-captain of the Wildcats’ softball squad, the 17-year-old shortstop led Windward to the Delphic League championship, earned First-Team All League honors and the team’s Best Defensive Player trophy. Defense was Greenberg’s specialty throughout the 2006-07 school year. In the fall she was the defensive specialist on the volleyball team and in the winter she played sweeper for the soccer team, earning Best Defensive Player honors. While attending Marquez Elementary, Greenberg was a pitcher and catcher in the PPBA. As an 11-year-old in 2000 she became the first girl named to the Mustang traveling all-star team. At St. Matthew’s, Greenberg played a key role in the Falcons’ recent success in softball, which has been carried on the last three seasons by her younger sister, Danielle.

Letter Shop Friends to Ride as Parade Marshals

Phyllis Genovese, left, and Sylvia Grieb will ride as parade marshals on the Fourth of July.
Phyllis Genovese, left, and Sylvia Grieb will ride as parade marshals on the Fourth of July.
Photo by Rich Schmitt, Staff Photographer

The Palisades Letter Shop commands the best view of the Fourth of July parade, located on Via de la Paz in the thick of the parade hubbub. Letter Shop founder Phyllis Genovese and current owner Sylvia Grieb will graduate from a sidewalk view to the backseat of an open-topped convertible this year as they share honors as parade marshals, saluting the Letter Shop’s 60th anniversary. Although this will be a repeat for Genovese, who rode in the parade as 1952 Citizen of the Year, she remains as excited as a majorette. She even plans to return from an out-of-town visit with her sister on July 2 to guarantee that she’ll be rested and ready for the big day. ‘I’ve been involved with the parade committee since its inception and even though I haven’t done much for the past 15 to 20 years, I wouldn’t miss it,’ Genovese says, adding ‘when you get to be 92, it’s a little difficult.’ While she has slowed down from the early days running her shop, which she started modestly with a typewriter, a hectograph copying machine and an addressograph in 1947, she remains active in the Woman’s Club and plays bridge three days a week. Genovese sold her shop to Sylvia and the late Bill Grieb in May 1998, thinking that she would slow down. ‘Now I go over there every day to make sure they’re working hard,’ she says with a laugh. ‘They’ is really a euphemism for a crew of Genovese’s friends and longtime colleagues, including Sylvia, Alcie Wilbur (whom Genovese hired 20 years ago), Sandy Salkow and Julie Martin. When Genovese decided to sell her shop, prompted by the illness of her late husband Sherman Keely, she offered it to her friends, the Griebs. Sylvia remembers the day. ‘Bill and I were putting together a program for a one-woman show that our daughter Sybil was performing for Theatre Palisades. Phyllis had a saddle-stitcher, so we asked her if we could use it. She said, of course, and ‘what are you doing for dinner?’ We sat around her dining room table collating the program when she said, ‘You kids ought to buy the Letter Shop.’ We thought about it and thought, why not?’ Well aware of her status as the ‘silent partner’ in her 34-year marriage (Bill died of cancer in November 2006), Sylvia says she enjoyed ‘trying to keep up with him.’ Bill, who was slated to be this year’s Palisades Americanism Parade Association (PAPA) president, was a huge town booster. He spearheaded the 75th anniversary celebration of Pacific Palisades by getting each of the service groups and volunteer associations to stage an event, which they did, filling the entire year. He was also a big supporter of the parade, videotaping the festivities and posting the footage on the 90272 Web site by the following morning. While Bill was good at overview, Sylvia is good at the details, which proved to be a winning formula. And their backgrounds were congruent. A native of Wichita, Kansas, Sylvia graduated with a master’s degree in biology and went off to Washington, D.C. to work in cancer research at the National Institutes of Health. She later moved into grants management and finally into systems management for the Cancer Institute. Bill was a chemist by training, worked in Santa Monica at Systems Development Corporation and later founded Systems Interface Consultants in Maryland in 1969. The two met in an assembly language class at the computer center in D.C., she as a student, he as an observer, and the rest is history. In 1975, Sylvia and Bill returned to the Palisades, where Bill had purchased a house years before. He continued his work with Systems Interface, while Sylvia helped raise Bill’s two teenage sons, and the couple’s own daughter, Sybil, who was born in 1977. Following in her parents’ footsteps, Sybil, a 1995 PaliHi graduate, now works here in Los Angeles for the gaming company World of Warcraft in ad sales and business development. After Bill passed away last year, friends wondered if Sylvia would sell The Letter Shop, but she shakes her head vehemently. ‘This has really been a godsend,’ she says. ‘I love being in the heart of the village, where you see most everybody at some point during the day.’ After 60 years, The Letter Shop is filled with up-to-date equipment and has outlived competitors like Pips, Tops and Kinko’s, but Sylvia and Phyllis know he real secret. ‘Success is plugging and serving and doing things for customers that nobody else does, letting them think they’re the best we’ve had,’ Genovese says. ‘And kissing all the men,’ another privilege of age.