Gelson’s Market celebrated 40 years in Pacific Palisades over the weekend, inviting the entire community to a special two-day event at their location on Sunset Boulevard.
Guests were treated to free grocery giveaways every hour of up to $100 in free groceries, free food samples, live music from a guitar and violin duo, and discounted prices storewide.
A large cake with the number 40 on it was cut and distributed after being cut by Pacific Palisades Chamber of Commerce President Bob Benton along with Gelson’s executives like Donna Tyndall, the senior vice president of operations.
“We’re a SoCal exclusive company,” said a spokesperson for Gelson’s. “So [local community presence] is quite important to our company. It is a huge part of our DNA and our core values.”
The grocery chain, which has been in the Palisades since 1979, has grown to become a beloved grocery store among Palisadians and recently confirmed it will not be moving out any time soon.