Buck Mason Joins Palisades Village

Faherty Opens Doors, Rachel Zoe Residency Ending Soon

By SARAH SHMERLING | Editor-in-Chief

Apart from the Erewhon Market takeover of Vintage Grocers, the latest tenant to sign on to open at Caruso’s Palisades Village is menswear store Buck Mason.

With best sellers like a Brushed Loopback Hooded Sweatshirt and a Bruiser Moto Jacket, the brand was founded by Venice neighbors Sasha Koehn and Erik Allen in 2013.

“Initially, they set up shop in a 350 square foot garage off Abbot Kinney Boulevard,” the Buck Mason website explains. “Sasha built the website and Erik created the brand’s first collection of jeans and tees. Obsessed with quality, they worked closely with a local family factory to create small batch production runs, crafting each piece using old school manufacturing techniques combined with modern technology.”

Buck Mason will occupy the space formerly filled by lingerie shop Fleur du Mal, which opened on September 22 and recently ended its Palisades Village residency. The store is slated to open sometime this spring, according to a representative from Caruso. 

This will be the brand’s sixth brick-and-mortar store, joining previous Los Angeles locations in Venice Beach, Silver Lake and Hancock Park, and New York stores in Nolita and West Village.

The most recent tenant to open its Palisades Village doors is Faherty, which hosted a ribbon-cutting ceremony with the Pacific Palisades Chamber of Commerce earlier this month.

This is the eighth retail location for Faherty and the second brick-and-mortar storefront in the Los Angeles area—following the first West Coast store, which opened in Malibu in 2016.

“Interior designers Ryan Lawson and Ninie Norris (founders Mike and Alex Faherty’s mom) are teaming up once more to furnish Faherty’s new 1,336-square-foot Palisades outpost,” a press release reported ahead of the opening.

The six-month Rachel Zoe residency, which was slated to end in spring 2019, will wrap up this month, with the store closing this Sunday, March 24. Zoe revealed her intent to open at Palisades Village last July, calling the opportunity “a total dream come true.”

According to a representative from Caruso, remaining tenants Brunello Cucinelli and Veronica Beard are slated to open this spring, with Brandy Melville and City National Bank eyeing summer openings.